Voir le témoignage en vidéo · 3 min
10
daily users supporting all development teams
x 2
sales efficiency multiplied for the teams
Contact direct
The dashboard is connected to Corporama to reach key contacts
How do Intescia’s business intelligence dashboards improve sales efficiency?
In the East region at Eiffage Énergie Systèmes, we’re a team of about ten people working in sales and pre-sales.
Contrary to what people might think, the sales function is actually quite rare at Eiffage Énergie Systèmes. We rightly consider that our best sales pitch is the quality of our work on the ground.
As a result, very few of us support field teams on pre-sales and business development.
What are the goals of your BI dashboards?
We cover every type of player across the territory: industry, the tertiary sector, local authorities, infrastructure. The field of possibilities is huge. We’re a small team addressing a very large pool of players.
We need to prioritize our sales actions, identify the right topics, and find the best efficiency.
These dashboards help us structure our sales approach and prioritize our efforts. There are other benefits too. They’re connected to other tools within the group, like Corporama, which help us be more effective in our sales actions when reaching out to clients.
What are the benefits for the Eiffage team?
I’ve seen several benefits for the sales teams. The first is identifying projects we hadn’t spotted before. The second is setting up sales actions to better understand these projects. Overall, the sales teams are far more efficient.
How did the adoption of the BI dashboards go?
As we know, in our systems, change and new tools are often met with skepticism. When it came to Intescia and the BI dashboards, our teams quickly saw how effective they were and adopted them.
What are your next BI dashboard projects?
So far, we’ve mainly worked on public procurement and EV charging infrastructure. Going forward, we’d like to be even more effective in reaching private-sector players, which, by definition, aren’t visible on public marketplaces.